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Ethos: Ethical credibility:
ARGUMENT BY CHARACTER
a. Fair, b. Knowledgeable, c. Trustworthy d. Considerate
Used heavily in advertising
Establish goodwill.
SECRET: Show your virtues
Pathos: Emotional appeal: Feelings
ARGUMENT BY EMOTIONS
Feel connected with the persuader.
SECRET: Humor establishes emotional connection
Logos: Analytical approach
ARGUMENT BY LOGIC.
Let go of what you are and what you can become.
Logical appeal. A. thoughtful, b. Good reasons c. Evidence
SECRET: Give concessions to gain trust.
START WITH ETHOS.
Set intent.
Be calm, so you are the emotional role model for everyone to want to emulate.
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Best Book Recommendations And Reviews
Live life through the lens of others, imagine the impossible. Dwell in books.
Learn to Be Miserable: The Surprising Key to Unlocking Your Creativity and Overcoming Resistance
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The Cracked Pot: How Embracing Your Flaws Can Lead to Unstoppable Growth and Self-Acceptance
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What’s Holding You Back? How to Build Courage and Overcome Fear in the Workplace
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Master the Art of Writing: Top Storytelling Hacks and Life Essays to Inspire Your Next Piece
On How To Write. “To me, a short story is a conversation between writer and reader, since only the writer can speak, she must take care to respect the reader, to avoid telling him what to think, to say as little as possible and imply the rest with metaphor,...
Unlock the Secret to a Meaningful Life: Lessons from ‘What Life Could Mean to You’
The Dichotomy Of Life & Our Existential Angst When our minds and hearts can’t put a finger on our deepest insecurities, a feeling called the existential angst is born. Unlike many of our seemingly fleeting emotions like sadness, hate and hurt, this feeling...
How the Worst Moments Define Us: Powerful Lessons on Resilience and Personal Growth
* On the occasion of the National Gay Pride Month, I want to share some words from my journal from 2017. * 02/16/2017: I am madly writing down every single word that’s coming out of Solomon’s mouth. This is amazing. How can love be exclusive? It...
Living and Dying: How Acceptance Reveals the Beauty of Life’s Impermanence
- Acceptance Brings Awareness of Impermanence Hi, I'm going to be talking about mortality in this post. And if that makes you uncomfortable, please skip this post. But, if you're still here, thank you. Thinking and contemplating the impermanence of life, and...
How to Be a Brilliant Public Speaker: Inspire and Move People to Act with These Proven Tips
When Delivering a Speech Always: INFORMEDUCATEand ENTERTAIN Be: EMOTIONALNOVEL For Verbal Delivery, Modulate Your: RATEVOLUMEPITCHPAUSES - Find your voice and inspire others to do likewise. To find your voice,...
Why ‘A Winner Never Quits’ is Toxic Hustle Culture – Time to Redefine Success and Prioritize Mental Health
There's a chapter in the book Think Like A Freak, by authors Steven D. Levitt, Stephen J. Dubner, called The Upside Of Quitting. And it talks about how, from childhood, we're all culturally brainwashed on the negatives of quitting. Our culture values hard work. We're...
The Secret Sauce of Compelling Stories: Unlocking the Flow and Ingredients of Great Fiction
What Makes A Story Compelling? If you’re a story teller or aspire to be one, remember this. The main reason why stories become classics are because they put a true mirror to the life of a given time period. Great stories are relevant and universal. They show...
Top Book And Movie Recommendations for Adults Who Want to Thrive and Succeed in Life
- "I write for kids, and kids tend to be optimists. Even when the book has a dark theme, it's always through the eyes of a fictional hero, a young person with integrity, someone a reader can identify with and in turn find a kind of integrity and power in...